I also never thought about adding chocolate to a savory dish until DH made the Chili con Carne with dark chocolate. Well, it did create a different richness in flavor. So, we will also add a bit of dark chocolate to the homemade bolognese.Ha. There is a Hershey's chocolate ad on this page as I read it!
I like our homemade curry but it is simply using a curry powder in what would otherwise be stew. No, I don't follow a recipe of ingredients or amounts but it's a common meal for us. And then, we may add the curry powder. An ad or no ad•vertisement, using chocolate wouldn't have occurred to me .
I'd like to think that I might make different meals just by playing around with the separate ingredients in the curry powder. That might be fun aaaannd tasty!